eBay Launches New Online "Fashion Outlet" Site

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eBay Launches New Online \"Fashion Outlet\" Site
EBay just invented another way to make us spend money. Goodbye Internet auctions, so long used designer goods, and see-ya later hours spent searching for a rarely used “like new” designer handbag.

eBay has just launched it’s first ever “outlet shopping mall.” The new site is being called “Fashion Outlet on eBay” and will appease fashion-for-less shoppers offering more than 200 designer brands at 20-65% off retail prices.

And unlike eBay’s traditional format, all items on the Fashion Outlet will be “buy it new” and “buy it now.”

The site boasts that shoppers can “browse by store, by brand, or by category from a growing roster of dedicated virtual storefronts.”

Thank goodness. I hated waiting on auction items like signed “Twilight” t-shirts and losing to someone named “MissusPattinson2011.” Also, buying clothes on Ebay and not knowing who wore it before you is a little unnerving. I guess that’s the same gamble with thrift store shopping, but now eBay has eliminated all the uncertainty. Then again, I’m buying Rob Pattinson shirts, so my priorities are a little f-cked up.

At this point, the eBay Fashion Outlet basically allows you to shop different designer outlet malls online. If you live in California, it’s like those giant outlet malls you pass by when you drive to Las Vegas or Palm Springs, except it’s all-online now!

Yay! Thanks to eBay I may never leave my home every again! Lol at social shopping anxieties.

“Outlets are the fastest-growing retail channel, and we’re excited to bring that shopping experience and value to our shoppers,” said Miriam Lahage, head of global fashion brand.

Currently the newly established eBay fashion outlets boasts the following designer outlets: Brooks Brothers, Calvin Klein, Custo Barcelona, Fila, Hanes, Jockey, Last Call by Neiman Marcus, Reeds Jewelers, Spanx, Tommy Hilfiger, Timberland, William Rast Outlet.

However, within these outlet stores sell fabulous designer labels like Michael Kors, Free People, Badgley Mishka, BCBG Max Azria, and Elizabeth and James, to name a few.

“The Fashion Outlet on eBay represents a new, innovative off-price sales chanel for brands, retailed and designers to drive multi-channel distribution and incremental sales and engage a new audience by tapping into our community of dedicated shopping enthusiasts,” adds Lahage.

This is just another addition to eBay’ budding fashion business strategies. EBay already has the Fashion iPhone app, the eBay Fashion Vault which offers flash sales of branded merchandise, and the Designer Exclusives program which features exclusive, ready-to-ear fashion and accessories from top designers.
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