Forever 21

Forever 21 style, trends, fashion and news.
Forever 21 Getting The Designer Treatment
The popular retail chain, Forever 21, is teaming up with three designers for special Holiday 2011 capsule collections. The clothing juggernaut will launch a collection with designer Rory Beca, a jewelry range with Alex&Chloe and a Hello Kitty line exclusively with Sanrio.

This is a designer collection not to be missed. If you, like me, are one of those people who are afraid to shop at Forever 21 because of an irrational fear that they will check your ID and prove that you are older than 21, I would suggest either a) stop caring or b) get a fake ID that makes you appear younger. If 19-year-olds are using fake ID's to buy alcohol. 27 year olds can use the same ID to shop at Forever 21.

Rory Beca has designed for Forever 21 in the past but this new collaboration is an 18-piece collection inspired by the "disco glam" of the legendary nightclub Studio 54 while still maintaining Rory's signature delicate girly style.
House of Petro Zillia for Forever 21 Coming Soon!
This is really exciting fashion news!

One of my favorite boutiques in LA, House of Petro Zillia, has teamed up with one of my other faves, Forever 21, for a very colorful collection.

You’re gonna be seeing a lot of cute dresses, boy shorts and sweaters with funky colors. Let’s be honest, we're all ready for Spring to arrive because we’re sick of the blacks and greys…and the cold!

Nony, designer for House of Petro Zillia, couldn't be more thrilled about the collaboration. She tells Hollyscoop: "I'm tickled pink about the collection coming out! And so excited about this collaboration with Forever 21 as I can't wait to bring more fashion smiles to more fashionistas!!!"

If you are not in the know, let me give you a little background on the House of Petro Zillia. Paris Hilton, Kim Kardashian, Nicky Hilton and many more regularly visit the store because of the awesome and trendy merchandise.

The Petro Zillia for Forever 21 collection will hit stores Feb 11! In the meanwhile, if you enter the coupon code "HollyscoopLover" at checkout, you will receive 15% discount on any item, including Sale items on the House of Petro Zillia website.
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The Perfect NYE Dress!
There are only a few days left till the New Year, which means you’re probably running around the stores trying to find the perfect NYE outfit.

You should definitely make a statement with your New Years dress and that means a lot of sparkles and sequins.

This is the one time of year where you will not be overdressed to the party because everyone goes big for New Years Eve. I did some scooping and found some hot and sexy outfits that are sure to get some heads turning and guarantee you a kiss at midnight. Happy shopping!

Forever 21 Maternity Line: Slick Marketing or Just a Coincidence?
Forever 21 just launched their new maternity line and it’s causing a lot of controversy. The maternity collection is only available in 5 states. Those 5 states happen to have very high teen pregnancy rates. Coincidence or good marketing?

"Love 21 Maternity" will not be available in the biggest markets such as Los Angeles, New York and Chicago, but it will be available in Alaska, Arizona, certain areas of California, Texas, and Utah. Bristol Palin missed out on the line by a year!

According to the U.S. government statistics, those 5 states have the highest rate of teen pregnancy.

The maternity line has some cute, fresh and very young clothes, which only proves that they were targeting young soon-to-be moms.

If you are a teen or a hip mom-to-be you can order the clothes by going to Forever 21. Do you guys think this was a marketing ploy on behalf of Forever 21 or was it just a coincidence?
Sexy New Year's Party Dresses
Shimmer and sequins are a must have for the perfect New Year’s party dress. There are a lot of cute ones out there by lines such as celebrity favorite, Alice & Olivia and French Connection that fit this criteria perfectly, but they are also generally pricey.

Lucky for you, we found some sexy, shiney, sequined dresses for every budget. Have a great New Year, you can thank us later!

SPLURGE: Bloomingdales Elie Tahari ($598)

SPLURGE: French Connection ($268)

STEAL: Vera moda sequin dress (76.49) Asos

STEAL: Forever 21 ‘Fab Shoulder Sequin Dress’ ($15)

STEAL: Dorothy Perkins Shoulder Pad Dress ($29)

Balmain Runway Look For Less
Balmain has been one of the most influential lines of the year so far. The line did a great job of bringing back shoulder pads, something most people thought would stay in the 80’s for good.

Celebrities like Rihanna, Beyonce and the late Michael Jackson have all been seen sporting the line, but they seem to be the only people who can afford it.

The prized Crystal-embellished canvas jacket that Beyonce was seen sporting in NYC costs a mind boggling $11,410. That is a pretty hefty price tag for us normal folks. Balmain’s acid wash jeans are priced at a steep $2,165 and the must have crystal studded shoe Rihanna made popular is priced at $1,600.

Luckily moderately priced designers heard our cries and are catering to our needs by releasing similar Balmain-Inspired items for affordable prices.

Forever 21’s ‘Military Patrol’ Jacket ($37.50) is nearly a carbon copy of Balmain’s. Not only is it incredibly cheaper than the real thing, it’s more wearable.

J Brand's Acid Wash Jeans ($152.60) even feature nearly the same distressed look for a reasonable price.

Shoe line Steve Madden released the “Bright” Sandal ($130), which is a perfect way to rock the coveted Studded shoe without breaking the bank.

If looking like you stepped off the Balmain runway is your goal, be sure to pick these items up quick because they are sure to sell out before you know it.
Faith 21 Rockin' and Rollin'
Almost a month after launching their breakthrough line of clothing for plus sized women, we thought we would check in with Faith21, the new line by Forever 21.

The Faith21 line offers jeans, leggings, skirts, printed tops and the usual mix of Forever21 staples for inexpensive prices.

The prices range anywhere from $3.50 to $34.80. The clothes are still going strong almost a month in and we found some great looks for the “plus” sized girls out there!

We love Faith21's leggings, petal top, and printed summer dress.

If you are a curvy lady who wants to embrace the trends without breaking the bank check out Faith21 in over 17 Forever21 stores across the states.

Happy Hunting!
Top Three Spring-Summer Hats!
Spring is definitely here so its time to start shopping for that perfect Spring/Summer hat! The fedora is pretty much a staple nowadays and can be seen on even some of your favorite celebrities from Jessica Biel to Sarah Jessica Parker!

Not only are they fashionable but the hats do a great job of shielding your pretty face from the sun! We thought we would round up our top three favorite spring/summer hats!

Our first hat comes form Urban Outfitters.We love the way the hat can be worn to the beach or on the city streets! Its a versatile look with a hint of roaring twenties. It's a woven straw hat , with great feather detail and for under $30.00 its a steal!

This next hat will not only shield you from the sun, but also channel your inner J.Lo. It is one of those great beach hats that provide heavy glamour and heavy sun protection. This hat comes from Forever21 and is only $10.80! From the beach to the streets this hat is perfect for those hot summer days.

This next hat is a great royal blue, similar to the color SJP was rocking this week! It is a french sailing cap and we happen to think it looks oui magnifique! The had has a wide brim that can shield you from the sun with some great embellishment. The hat is adorned with patch and chain detailing at the front and raw edges. Its $34, and in our opinion can be worn all year round! Check it out here!
Scoop The Look: Alanis Morissette
 Image by wenn.com
Over the weekend Alanis Morissette escaped the fall chill and headed to Paradise Island in the Bahamas where she performed. We love her Jagged Little purple top, and thought you would too, so we are scooping you the look for less.

Isn't it Ironic that we found this similar top at Forever 21 for under 18.00? The shirt is cheap enough that you can still keep one hand in your pocket, while the other one is thanking us .
Splurge Vs. Steal: Tier It Up!
Tiered dresses are very hot this summer. Whatever store you walk into, you are guaranteed to see at least one tiered dress or top. Since it's a trend, it's not really worth breaking the bank over since you're probably not gonna wear it after the summer season.

We did some scooping and found a two dresses almost identical. The main difference is the price difference. You save more than $300!

Betsey Johnson- Tiered Polka-Dot Dress for $395.00

Forever 21- Tiered Polka Dot Dress for $27.80

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