H & M

H & M style, trends, fashion and news.

H&M's Red Carpet Collection Hits Stores Today

April 12, 2012

H&M’s hotly anticipated new collection has arrived at stores today. The collection is an extension of H&M’s existing eco-friendly line, the Conscious Collection, and features a collection of gowns and cocktail dresses that would be perfect for any red carpet event.

Not only are these gowns gorgeous, they are made from sustainable materials like organic cotton and hemp and recycled polyester. Vegan eco-friendly celebs are going to go nuts.

Celebs like Michelle Williams, Amanda Seyfried and Viola Davis have already worn items from the collection to red carpets.

MORE PICTURES AFTER THE JUMP!

H&M Launching Luxury Label "& Other Stories"

April 5, 2012

H&M is launching a new “luxury label” and is calling it “& Other Stories.” On a scale of 1-10, 1 being “ehh, I shop at Forever 21” and 10 being, “Omigod I’m obsessed with Top Shop” how excited are you for this new upscale version of the H&M brand?

Anyways, Hennes and Mauritz, the Swedish brand that owns H&M, COS, Monki and Cheap Monday, have registered trademarks and a logo for the new brand.

& Other Stories is going to be to H&M

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H&M Launching Eco Friendly Red Carpet Collection

March 16, 2012

H&M is known for their high-profile collaborations with famous fashion designers, but now the retailer has launched the Conscious Collection, which is an eco-friendly collection.

The first wave of eco-friendly fashion were like hemp t-shirts that said things like “Friendly Fashion” and were just too expensive to enjoy, but now H&M has really hit it right with this perfect collection of party dresses, frocks and red-carpet gowns.

MORE PICTURES AFTER THE JUMP!

H&M Announces collaboration with "Girl with the Dragon Tattoo"

December 6, 2011

H&M isn't letting up on cranking out one designer collaboration after another, this time the Swedish retailer has teamed up with a movie in a collection of women's clothing inspired by the new movie "The Girl With The Dragon Tattoo."

So if you want to dress like an asocial computer hacker, like Lisbeth Salander from "The Girl With The Dragon Tattoo" then H&M is the choice for you.

The collection launches December 14, and just like the costume design in the film, the H&M collection consists of leather skinny jeans, hoodies (like just the hood, no sweater attached), booties, ripped t-shirts, structured leather jackets, and denim jackets a 'la the films heroine.

David Beckham Designing Underwear For H&M

July 28, 2011

David Beckham is designing his own line of “Bodywear” which is fancy code for “underwear” at H&M.

After launching successful fragrances and collaborating on an underwear line with Armani, the metro-styling soccer star thought, “I can do that!”

“Over the past year, I’ve been developing my Bodywear range with my team and I’m extremely positive about what we have designed and produced. The final piece in the jigsaw was a retail partner who has the vision and capability to distribute these products globally.”

Versace for H & M Collection Announced

June 21, 2011

This is the best news fashion news I've heard in a really long time!

Versace is coming to H & M!

That is so excited considering the fact that most of us would die to have a Versace piece and most of us probably can't afford it. This is the answer to all our prayers.

H & M announced an Autumn collaboration with Versace and will hit stores in November just in time for the Christmas holiday.