Jessica Simpson To Launch Lingerie Line

Jessica Simpson has had so much success with her shoe line that she's decided to branch out to lingerie. It'll be called Jessica Simpson's Intimates, and feature bras, undies, pajamas, daywear and panty-line erasing shapewear.

The lingerie line will hit stores Spring 2009.  She says, "I like different lingerie for different occasions. I think that's the best thing about it. You can feel sexy or girly depending on your mood." 

Wonder if she's tried any prototypes out on Tony!