St. John
St. John style, trends, fashion and news.
May 17, 2012
--
CEO Glenn McMahon told Women’s Wear Daily, “We’re in the process of turning the business around. This is a very significant business, and it’s been a very methodical turnaround.”
The fashion brand has a history of reinventing itself every few years.
January 11, 2012
"You don't have to be a size 2, or even a size 4, to be able to wear these garments," Winslet admits in the new ads.
January 9, 2012
"It has been a great experience working with St. John," Winslet said in a statement, "I am very excited for this upcoming season. George [Sharp, the brands creative director] and St. John have created wonderfully chic and effortless styles for the modern woman."
Capturing the brand’s wonderful and effortless style is Oscar winner Kate Winslet, who also stars in a series
April 28, 2011
St. John has a new celebrity face attached to their label.
Kate Winslet has signed on to be the new face of the luxury brand for their fall campaign.
Kate will be shooting the ads today in New Jersey with photographer Craig McDean.
Angelina Jolie was previously the face of St. John and she’s actually responsible for putting the brand back on the map. Let’s get real, no one but our moms knew what St. John was before Angie became the endorser.
Do you guys think Kate will be able to outdo Angie? She has some big shoes to fill, but I’m sure she will look great.
