William Rast
William Rast style, trends, fashion and news.
July 29, 2010
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Not only is he turning into a big time movie star, he's making some smart moves regarding his clothing line, William Rast.
JT has signed a deal to create an exclusive line for Target. There will be both men's and women's collection and it is set to launch on December 19.
William Rast usually retails between $95-$595, but the Target line will be significantly lower that that.
William Rast CEO Colin Dyne told WWD inspiration for the collection came from the "iconography of biker culture and American denim heritage."
We're sure the line will be a big hit at Target.
February 20, 2009
Image by wenn.com
Hollyscoop.com caught up with Biel right before the show and she could not hide her enthusiasm stating, “I am just really excited about this show.”
Indeed Timberlake and co. delivered, because his line has been getting rave reviews from fashion critics.
One person that loved the William Rast collection is Aubrey O’day who told Hollyscoop, “I loved William Rast’s clothes. I loved that bohemian kind of rebel child look. Its great.”
William Rast has definitely come a long way since the line first debuted in 2006.
Enjoy Hollyscoop’s video coverage from the show!
February 17, 2009
Image by wenn.com
His William Rast line debuted its ’09 collection yesterday to a star packed audience. Gerard Butler, the Hilton sisters, along with JT’s ladylove Jessica Biel all sat in the front row as JT and his best bud Trace Ayala presented their line.
William Rast is all about bringing new twists to old classics. Instead of reinventing the wheel they are just tailoring it a little bit to fit their needs.
The concept behind the new collection was denim, denim and more denim. The collection focused on patchwork jeans, motorcycle jackets, and denim mini dresses.
All of these classics were transformed with more rips, and embellishments, not to mention a lot of shoulder pads. So it's unclear as to how long the William Rast line will bring Sexy Back, but at least they are trying!
Hollyscoop was at the fashion show so stay tuned for our video coverage!
January 8, 2009
Image by wenn.com
While most designers are dropping out of fashion week, Justin will debut new William Rast collection at the tents at Bryant Park.
According to WWD, JT's line will be making its Bryant Park debut on February 16. And while Timberlake is scheduled to be at the show, according to a rep for the line, he will not be performing at the show.
Last season Justin and partner Trace Ayala, along with designers Johan Lindeberg and Marcella Lindeberg unveiled the first complete men and women's ready to wear line by William Rast at the Roseland Ballroom in NYC.
Fashion week begins February 13th, so we'll be sure to get you guys the scoop on JT's line and all the other fabulous designers who will be taking over NYC.
September 9, 2008
Image by wenn.com
Justin, his partner Trace Ayala, along with designers Johan Lindeberg and Marcella Lindeberg unveiled the first complete men and women's ready to wear line by William Rast at the Roseland Ballroom in NYC.
The show, which was presented by Blackberry Bold/AT&T, kicked off with one of the short films Justin starred in for William Rast. The entire ballroom was transformed to give guests a country feel.
Guests like Kevin Connolly, Jeremy Piven, Rachel Hunter, Emmanuelle Chriqui and Anna Wintour sat front row as the runway models showed off the denim line consisting of jeans, jackets, military shirts and khakis.
Hollyscoop attended the show to get you the scoop on the William Rast Spring ’09 Collection. Enjoy the video below!
August 12, 2008
Image by wenn.com
The newest William Rast ads feature JT in them, and lots of celebs have been seen sporting the jeans around town, like Jessica Biel and Jessica Simpson.
June 12, 2008
Image by PR Photos
Trace revealed that Justin is taking WR to the Big Apple this upcoming season. Expect to see the “Fall 08” collection in NYC for New York Fashion Week. For a fashion designer, this is a huge promotion from doing shows in Los Angeles.
Trace mentioned that WR has a huge campaign coming out in the Fall. Denim is always in and Trace revealed that WR jeans will be going bright with colors such as pink, green, yellow and red.
Trace also revealed that his use of fabrics for the collections has changed due to the shift in weather. Trace told us to expect to see “a lot of really light weight fabrics for fall.” Seems like William Rast is changing up their style and we have until September to check out the results. In the meantime, check out our interview with the designer below.
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